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ISTM 2015 partners with IHG in Davos

Delegates gear up for International Ski Travel Market in Switzerland

Reed Travel Exhibitions, organiser of International Ski Travel Market, the ski industry’s premier travel and tourism showcase, has named the InterContinental Davos as host hotel for its March 2015 event.
The prestigious two-day forum is scheduled to take place over the 23rd and 24th of March 2015, with representatives expected from 100 European resort tourist boards and inbound ski travel suppliers, and 100 leading outbound ski tour operators. Given its continued prestige as a meeting place, Davos – which is renowned for hosting the annual World Economic Forum – is the ideal location for business representatives to converge.

Hoping to develop last year’s event, which saw attendees from 23 countries, the function is once again being organised by Reed Exhibitions, who have selected the brand new InterContinental Davos hotel as the setting. Opened in mid-December 2013, the InterContinental Davos is set to be the perfect host for the second ISTM. The property will officially accommodate the ‘Buyers’ programme, which includes top decision-makers from the ski industry, as well as selected international press, attending ISTM 2015.  

A world leader in organising events for the travel and tourism industry, and with more than 30 year’s experience, Reed Travel Exhibitions is more than qualified to deliver another smooth and successful event for the ski and winter sports market.  

The event will maintain the same effective format as before: intensive one-on-one meetings between suppliers and buyers, in a formal business environment. As well as pre-arranged meetings, the event will comprise of seminars, destination briefings and ample networking opportunities. To ensure proceedings run smoothly, all buyers and suppliers will be pre-qualified against strict criteria for participation from ISTM.  

Peter Grimster, Exhibition Manager at Reed Travel Exhibitions, is delighted that this year’s forum will take place in Davos. He said: “We are eager to better the success of the first ISTM in Austria, and are thrilled that we can do so in such an esteemed setting as Davos. This resort has almost become eponymous with The World Economic Forum, so we are definitely in privileged company. And the InterContinental Davos is a world class venue, so we’re confident that we have the best destination to meet the needs of our event”.   

He continues; “Reed Travel Exhibitions have enjoyed incredible success with similar events all over the globe, and we are confident the 2015 ISTM will be no different.”  

Boasting super-modern amenities and the very best in high-tech equipment, the hotel offers first class meeting and conference facilities in a stunning alpine location as the base of the Seehorwald mountain. With picturesque views of the surrounding Graubunden Alps, delegates to the exclusive event are guaranteed style, comfort and privacy, as well as a generous 678 square feet of exhibition space.   

“We are very proud to be the new venue for the second ISTM March 2015. With the iconic backdrop of the newly opened InterContinental Davos we want to create a perfect business retreat for exhibitors and visitors to connect and network. Together with Reed Travel Exhibitions and the destination organisation team Davos Klosters we want to position Davos and the InterContinental Hotels & Resorts brand on the international ski travel market”, said Peter H Pedersen, General Manager, InterContinental Davos.  

The 241-room hotel, which opened for the winter 2013/14 season, is situated close to the natural lake of Davos. This five-star retreat features the InterContinental Alpine SPA which after a long conference or a day on the slopes is a great way to recharge the batteries with two pools, a sauna, steam room, 14 treatment rooms, state-of-the-art gym and a dedicated spa team it’s Alpine chic. There are top class restaurants serving Alpine, and Far Eastern cuisine, as well as a relaxing panoramic bar.

The 2015 event will also coincide with the 150 year anniversary of winter tourism in the region, which first began attracting visitors to the Landwassertal Valley in 1865. Initially hoping to the reap the benefits of the fresh alpine air, visitors have continued to return to Davos and the neighbouring Klosters region year after year, and the resorts remain enduringly popular as premier ski and holiday destinations. 

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