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Laurent-Perrier announced as Champagne sponsor of Town Hall and Symphony Hall Birmingham

Champagne Laurent-Perrier Gallery
Champagne Laurent-Perrier has announced a three year sponsorship agreement with Town Hall and Symphony Hall Birmingham. This includes investment into a champagne reception area to be launched as ‘The Laurent-Perrier Gallery’. The new area will be for the sole use of corporate and private guests who can enjoy Laurent-Perrier Brut pre-performance and during intervals. Laurent-Perrier will also be the exclusive champagne throughout Town Hall and Symphony Hall.

Located in Birmingham city centre, the two world-class concert halls present an exciting and varied programme of events throughout each year, connecting people of all ages and backgrounds to music including jazz, folk, world, roots, classical, rock and pop. Over 500,000 people visit Town Hall and Symphony Hall annually, and almost 12,000 young people and 6,000 adults participate in the music organisation’s thriving Education and Community programme.

Steve Brandwood, Sales Director of Laurent-Perrier UK comments, “We’re thrilled to have successfully agreed this sponsorship. Town Hall and Symphony Hall Birmingham are iconic destinations celebrating music and the arts, welcoming thousands of visitors each year as well as hosting a variety of high profile events. This is a very significant arrangement for us and we’re delighted Laurent-Perrier has been selected for its House style of lightness, freshness and elegance.”

Anita Bhalla OBE, chair of Performances Birmingham, the music charity which manages Town Hall and Symphony Hall, adds, “We are very much looking forward to welcoming Laurent-Perrier to Town Hall and Symphony Hall, strengthening our corporate offer over the next three years and adding to our attractive range of sponsorship packages. We are sure that Laurent-Perrier will be well received by everyone who visits or joins us here.”

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