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It’s time we talked WeChat

By Nicole Ci, Project Manager at IBTM China
By Nicole Ci, Project Manager at IBTM China
Chinese social media giant WeChat (known in China as Weixin) has around 1 billion active monthly users, making it the country’s most used app. In fact, WeChat has become so ubiquitous in China that it is now one of the main ways people communicate here. Even at work and when doing business, WeChat is used more than email, so it’s an important tool to get to grips with if you are looking to do business in the APAC region. Here’s our guide to what it is and how it can help you yield fantastic business results in the region.


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The 7 MICE hotspots of tomorrow revealed

Danielle Curtis - Exhibition Director Middle East, IBTM Arabia
As we look forward to IBTM Arabia, held in the UAE’s capital Abu Dhabi this month (25th-27th March), here’s a roundup of the latest activities and developments from seven of the leading destinations and most promising hotspots of tomorrow from the MENA region and beyond.
By Danielle Curtis, Exhibition Director – Middle East, Arabian Travel Market & IBTM Arabia


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Meet the minds at the forefront of travel tech at Arabian Travel Market

Leading global technology provider CodeGen will showcase its innovative TravelBox reservation and sales system at Arabian Travel Market Dubai (28 April – 1 May 2019).
The integrated technology – which is used by major tour operators, DMCs, airlines, cruise companies and attraction providers around the world – is expected to be one of the stars of the show for delegates from the Middle East’s biggest travel firms.


Read more: Meet the minds at the forefront of travel tech at Arabian Travel Market

Innovation themes At IT&CM China and CTW China 2019 featuring new initiatives

IT&CM China and CTW China kickstarts today, its 13th and 5th edition respectively, with new initiatives that feature throughout the 3-day event. Aimed at enhancing delegates’ experience, China’s only doublebill event in MICE and Corporate Travel has re-designed its Business, Networking and Education programme that continues to lead the industry in outbound, inbound and domestic demand.

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IBTM Arabia announces robust interest in region from Chinese and European Hosted Buyers

IBTM Arabia, part of IBTM’s global portfolio of meetings and events industry trade shows and the most established event of its kind in the MENA MICE industry, has announced strong representation from Chinese and European buyers for its 2019 event, which will take place at Jumeirah Etihad Towers in Abu Dhabi from 25-27 March.

Read more: IBTM Arabia announces robust interest in region from Chinese and European Hosted Buyers