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MWM to host Association Insight seminar

Mexia Watterston Mills (MWM), an international marketing alliance offering a ‘one-stop shop’ for multilingual marketing resources across the global meetings sector, today announces that it will host a breakfast seminar providing insight into how destinations can attract association business.

The seminar, which will be held at the Hilton Olympia London on July 8th, will include presentations from consultant and ABPCO (Association of British Professional Conference Organisers) Head of External Relations Michael Foreman and Alan Smith, Chief Executive of the International Awards for Liveable Communities.  

Julie Watterston, Director of Watterston Associates and member of MWM, commented: “Attracting associations requires an in-depth understanding of how they operate, their priorities and processes and we are aiming to share some of our experiences with those who are new to the association sector or looking to try a different approach. We are delighted that Alan Smith and Michael Foreman will join us and share their own invaluable insights with attendees.”

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