Places of worship are turning to technology to host more events

Priava, the leading cloud-based venue management software company, has announced that it is seeing an increased demand from churches, cathedrals and other religious organisations who are looking for technology to help optimise the revenues they can earn from hiring out their impressive buildings and spaces for events.

EMEA Head of Sales at Priava, Mike Jeanes commented, “The UK and Ireland is home to some of the World’s most iconic and architecturally wonderful cathedrals, churches and other clerical real estate that regularly host, not just their own services, but other private events such as weddings or even acting as a film set.

However, like many other venues, religious organisations are having to become more commercially minded when it comes to maximising the level of income they can raise from their unique assets that range from the main nave through to meeting rooms or a crypt. With many places of worship boasting impressive audio visual capabilities and other facilities, they are extremely desirable spaces to host a wide range of events and conferences and this provides opportunities to boost revenue outside of their standard operations.”  

Using cloud-based venue and event management technology, places of worship can automate many of the tasks associated with booking and delivering events. As a result they can increase the volume and complexity of events they are able to hold, and at the same time increase funds towards the running and upkeep of buildings and for the overall benefit of their own congregations and communities. Two well-known places of worship that have recently chosen to implement Priava include Christ Church Cathedral in Dublin and St. Andrew Holborn Church in London.

Susanne Reid, Head of Tourism and Events at Christchurch Cathedral, Dublin, commented, “The reason we chose Priava was to provide our events team with a professional system that could save substantial time and enable us to more efficiently manage the Cathedral’s increasingly busy diary, from booking spaces for clerical meetings through to hosting a wide range of events such as lunchtime recitals or evening concerts. Priava’s on-line diary system and built-in CRM is an ideal platform to centralise all the information we need in one place, so we can easily communicate exactly what is going on to all the key stakeholders within the Cathedral. We also liked the fact that Priava was cloud-based as it would give us a solution that would be continually updated in the future.”

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