DER Touristik UK appoints CodeGen to power Kuoni in the UK market

DER Touristik UK has appointed travel technology company, CodeGen, to provide its end-to-end reservations system, TravelBox, to power premium long-haul travel brand Kuoni in the UK market as part of its digital transformation strategy.

The TravelBox platform, which enables travel companies to draw content from multiple sources and create bespoke, multi-centre holiday itineraries, will replace Kuoni’s current system later this year.

In the UK market Kuoni sells holidays to more than 90 destinations around the world and has established a network of 49 premium retail stores throughout the UK over the past ten years, including 19 within John Lewis stores.  The move to TravelBox signals an exciting new era for the business as it looks to invest in technology fit for the future.  

The new partnership with CodeGen and DER Touristik UK has already seen the launch of a new travel brand within the group, which operates separately from the Kuoni brand. Meraki Travel was launched with TravelBox and is a new concept for tailor-made travel.  It differs from anything else currently available, making complex tailor-made trips to destinations including India, South Africa, China, Kenya, and Tanzania easy and fun to plan, customise and then book online.

Derek Jones, CEO, DER Touristik UK, said: “In TravelBox we have found a technology partner which, we believe, will continue to make us best-in-class for premium holidays around the world and take the business forward. It’s a significant transformation and our staff are overwhelmingly positive about the change.” Mark Melzack, senior sales manager, CodeGen, explained: “The development of the new platform for the Kuoni brand is very exciting since it demonstrates how technology can be used to deliver quality, tailor-made holidays for discerning customers.”

“TravelBox is the perfect back-end for such a business. The technology can seamlessly curate content from many different sources and has intelligent packaging capabilities. We are proud to be supplying our cutting edge technology for the travel brands owned by DER Touristik UK.”

CodeGen is the leading technology provider of “next generation” end-to-end travel software solutions and reservation systems for the global travel and tourism industry. Both TravelBox and its AI-driven suite, FLAIR, embody CodeGen’s ongoing commitment to research and development. The FLAIR solutions are available as standalone products or can integrate seamlessly with CodeGen’s signature reservation platform, TravelBox, for the transformation and digitalisation of travel businesses.