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G Travel signs new technology agreement with Travelport

Travelport, the leading Travel Commerce Platform, today announced a new multi-year technology and content agreement with Norwegian travel agency chain, G Travel. With 27 agencies in Norway, six agencies in Sweden and an additional 17 global agencies, G Travel is one of the most expansive travel companies in the Nordics.

Aided by a tailor-made solution by Travelport, G Travel consultants will gain access to intelligent, fast and accurate search of high-quality content from over 400 airlines, 650,000 hotel properties, and 35,000 car rental locations. With over 250 airlines signed up to use Travelport’s unique merchandising technology, the company will also benefit from being able to display, gain insights from and sell branded fare families and ancillary products (such as paid seat assignments, baggage fees, priority boarding, etc.) from these airlines.  

In addition, as part of the agreement, G Travel will use Travelport Business Insights, a cutting-edge data analytics tool that provides near real-time access to actionable insights from a vast range of data sources to help it optimize supplier contracts, enhance customer service and improve operational efficiencies. As the only global distribution system (GDS) provider to be certified by IATA as a “Level 3” Aggregator under its New Distribution Capability (NDC) initiative, Travelport will soon benefit the company further by creating NDC connections with airlines as they become available.  

Commenting on the new partnership, Finn Vetle Hansen, CEO of G Travel said: “We are delighted to sign this new technology agreement with Travelport. We need a technology partner that is fast, accurate, and reliable and, for us, Travelport is leading in these capabilities today. Its edge in technological innovation and wide choice of content will enable our consultants to deliver the best travel itineraries for our customers and a truly personalized service throughout the travel experience.”  

Peter Cramon, Managing Director, Nordics at Travelport, commented: “We are delighted to have signed this new partnership with G Travel. We are proud the company recognises the value our technology and content provides. It is testament to the strength of our dedicated team of highly experienced travel tech professionals and best-in-class technology that market leaders like G Travel continually choose us to power their solutions. We look forward to working with the leadership team at the company to continually find new ways to set it apart from its peers and help shape its future.”

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