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etouches appoints Managing Director of Sales for EMEA

Tim Bull

event industry veteran Tim Bull joins the etouches team heading up EMEA sales

etouches, a top provider of cloud event management software solutions, today announced the appointment of Tim Bull as Managing Director, Sales for EMEA. Based out of etouches Reading, UK office, he will be responsible for managing the European sales team and continuing to drive strong growth of the etouches solution in the market.

This new position builds on etouches positive development over the last year globally, as the company looks to create a more prominent presence and expand the success of etouches in the EMEA region. Tim will be an essential asset in making sure that etouches reaches different markets, identifies new opportunities and builds stronger relationships with new and existing clients.

“etouches is focused on continuing to expand our presence in EMEA and needed a strong leader ‘on the ground’ to direct these efforts,” said Kathleen Roberge, VP of Global Sales for etouches. “Tim was a natural fit because of his experience in providing event technology to the market. This market has a lot of potential – conference and event organizers are looking for turnkey event management solutions that help meet their meeting objectives and drive event ROI, and Tim’s background aligns perfectly in helping organizations meet these needs. We are excited to have such an experienced individual join the team.”

Tim brings to etouches over 20 years of experience in the meetings and events industry, specifically in the SaaS technology space. For the last eight years, he worked closely with enterprise clients leading the international sales and account management teams for Lanyon/StarCite. This included working for four years as the Deutsche Bank SMMP Project Lead, enabling him to be considered a thought leader in Europe in the field of Global Strategic Meetings Management and its associated event technology. He also previously held a wide range of senior roles at Whitbread, De Vere, Café Grand Prix, Zibrant, and Active Network.

“Joining etouches was the obvious choice with the acquisitions of TapCrowd and inevention propelling them to be a top three provider of event management software and SMMP solutions globally,” said Tim. “I am truly excited to be leading the etouches team in the region and can't wait to get out there and meet as many customers as possible to share in their enthusiasm for the etouches product set.”

He will be making his mark on the region immediately by joining his new sales team as they exhibit at IBTM World in Barcelona November 17 through the 19, welcoming the opportunity to meet with clients and prospects alike.

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