The company joins the international association for corporate event organisersMeliá Hotels International has strategically partnered with UNICEO®, the international association for senior corporate event organisers, to further enhance Meliá’s standing as a leader in the MICE (Meetings, Incentives, Congresses and Exhibitions) segment.
Meliá Hotels International will actively cooperate in UNICEO® projects, which promote and encourage the exchange of professional experiences and know-how among members. Meliá will also become a global sponsor and provide support for the activities of the non-profit association based in Geneva.
The agreement helps Meliá Hotels International strengthen its positioning in the MICE segment as UNICEO® is the only international association of senior managers, who are responsible for the decision-making and organisation of corporate events for major international companies.
Meliá Hotels International has more than one hundred hotels, across all its brands, offering specialist meeting facilities and equipment, creating a wide variety of corporate event spaces and specialist onsite teams who provide a personalised service.
The company has pioneered the development of MICE tools to meet the needs and preferences of corporate clients. This includes:
• Greater control over spending
• Innovative online tools that aid organisation of events
• Unique concepts such as:
o Power Meetings by Meliá, a high-quality program providing an environment designed to engage all senses and inspire fresh minds at a low-cost
o EcoTouch Meetings, a sustainable program which uses a series of measures to safeguard the environment, including the use of recycled materials and the elimination, where possible, of plastic
Meliá Hotels International DDR rates start from €29 per delegate.