As the company records one of its strongest starts to the year, it can also reveal that trade and partner business increased by 254 per cent in the same period.
Voyages to Antiquities credits much of its performance uplift to its best ever first Saturday of the year, with the cruise operator quadrupling their bookings on Saturday 7 January.
The combination of the cruise line’s expanding range of destinations and the introduction of its first ever no-fly programme have also helped stimulate sales. Cruises with longer lead times are performing particularly well with the second departure of its new 15-day Iceland, Faroes & Shetlands voyage, which departs the UK on 8 August, already sold out whilst all places on its new 17-day A Voyage through the Middle Sea tour were snapped up in just eight weeks.
Michelle Daniels, head of groups & partnerships, Voyages to Antiquity, said: “Whilst we have undoubtedly seen a rise in interest from former Swan Hellenic and Voyages to Discovery customers since All Leisure Group ceased trading, our personalised approach, programme of expert speakers and generous loyalty programme make us the natural choice for culturally-focused passengers looking to quench their thirst for knowledge whilst away.
“Our phones have been ringing off the hook with enquiries since we announced our plans to launch our first ever winter Caribbean season, which starts this November. We feel that we are in an incredibly strong position and the levels of interest amongst agents and our loyal database of customers have exceeded our initial expectations. We are delighted that our decision to offer year-round cruising has been so well received by trade partners and travellers alike.”