Celebrity Cruises offers agents a bumper Edge-u-cation with new training hub

A dedicated hub featuring information, videos and training modules all specific to Celebrity Edge – the recently unveiled game-changing new ship coming from Celebrity Cruises in 2018 – has been added to the Cruising for Excellence Online agent e-learning resource. New enhancements to the Celebrity Edge training on offer are part of Celebrity Cruises’ global Edge-u-cation programme to provide exceptional support to agent partners.

The new Celebrity Edge Hub includes a training module dedicated to all the new innovations found only on-board Celebrity Edge and video content that brings the ship to life. A ten minute video overview explains on-board features such as the Magic Carpet – a moving venue cantilevered on the side of the ship with uses ranging from restaurant to a destination gateway for smooth embarkation and debarkation – Kelly Hoppen designed suites, villas and staterooms, and incredible outdoor spaces such as the Rooftop Garden.

A series of short films hosted on the hub also include footage showcasing the new accommodations and public areas of Celebrity Edge to showcase the technology, style and design of the new ship. The content has been created using clever animations based on artist impressions of the ship.

The first reveal of key features to be premiered on-board Celebrity Edge happened in late March 2017, and since then Celebrity Cruises’ two-strong agent training team have begun Edge-u-cation training with virtual classroom sessions to bring agents up to speed with the new ship. Leon Hand, training manager, and Emma Rigby, UK and Ireland trainer, have hosted 350 agents in the immersive Celebrity Edge virtual classrooms over the last few weeks.

Claire Stirrup, director of sales, Celebrity Cruises UK and Ireland, explains: “Celebrity Edge was both unveiled and went on sale on 13 March 2017. Since then we’ve seen an unprecedented level of bookings from our agent partners, particularly for suite accommodation. There will be several more exciting reveals about Celebrity Edge coming later this year and next, and agents will be able to find practical selling tips and important information all in one place at the newly developed Celebrity Edge Hub. We continue to expand the training support and tools on offer to agents as part of our mission to provide the best Edge-u-cation.”

Agents can log onto Cruising for Excellence Online at cruisingforexcellence.co.uk and share the new Celebrity Edge video content with their clients as part of the selling process. The video showcases and explains the transformational and revolutionary design of Celebrity Edge, including accommodation with clever balcony designs - Infinite Balconies - that bring the outdoors indoors, and deliver even more living space than ever before.

Celebrity Cruises’ trade sales team will also be supporting agents in their Edge-u-cation and highlighting the new Celebrity Edge Hub on sales visits, as well as promoting the new training and video content on the dedicated agents Facebook page at Facebook.com/CelebrityTravelAgents.

In addition to the new Celebrity Edge Hub, agents have also received a selling guide packed with specific information such as deck plans and a social media resource to containing content to help when posting about Celebrity Edge online. New mini-training modules will be added to the Celebrity Edge Hub as new features are announced.

Celebrity Edge - and the new Edge Class of ships from Celebrity Cruises - will be a trailblazer in modern luxury holidays. Celebrity Edge will launch in late 2018, and will be followed by a sister ship, Celebrity Beyond in spring 2020. A further third and fourth Edge-class ships will join the Celebrity Cruises fleet in late 2021 and 2022 respectively.

For more information, and to see the new Cruising for Excellence Online Celebrity Edge Hub, travel professionals can begin their Edge-u-cation at www.cruisingforexcellence.co.uk.

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