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Celebrity Cruises raises the bar with service-centred partnership with Forbes Travel Guide

Celebrity Cruises ship at sea
The industry-first partnership aims to elevate the brand’s already world-class service to new heights
With service like no other, Celebrity Cruises is raising the bar even further in a first-of-its-kind travel partnership with Forbes Travel Guide. A global authority on luxury service, Celebrity Cruises will tap into Forbes Travel Guide’s 60 years of expertise as the modern luxury brand continues to refine its award-winning guest experience.


Celebrity Cruises is the first cruise line to secure a fleet wide partnership with Forbes Travel Guide. By holding itself to the highest luxury service standards in the world, this new partnership further proves Celebrity Cruises commitment to world-class service.

“Celebrity Cruises has been recognised for its industry-leading hospitality that offers guests personalised, genuine and knowledgeable service unlike any other,” said Brian Abel, senior vice president, hotel operations, Celebrity Cruises. “We’re always looking for ways to continue to improve upon our service, and that’s what we hope to gain from this industry-first partnership with Forbes Travel Guide.”

Integrating its vast experience in assessing and verifying services and facilities at the finest hotels and resorts in the world, Forbes Travel Guide shares the same standards of luxury service to support Celebrity Cruises, as the brand continues to lead the way in delivering service excellence. “We are proud to collaborate with Celebrity Cruises in this important partnership,” said Gerard J. Inzerillo, chief executive officer of Forbes Travel Guide. “Celebrity Cruises is setting itself apart by committing to a luxury experience and service excellence throughout its fleet, and we are poised to support the company in this commitment.”

For 25 years, Celebrity Cruises commitment to world-class service has been the brand’s trademark – the main reason why guests cruise with the brand year after year. From their stateroom attendant to their intuitive waiters, flair bartenders, and knowledgeable sommeliers, someone is always on board to lend a helping hand.

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