Vietnam’s JW Marriott Phu Quoc Emerald Bay named Asia’s leading resort

Riccardo Barella, Assistant Director of Sales & Marketing, JW Marriott Phu Quoc Emerald Bay, collects the World Travel Award for Asia’s Leading New Resort 2017
Bensley-designed, academia-inspired fantasia honoured at World Travel Awards: Asia & Australasia 2017
Vietnam’s fantastical new JW Marriott Phu Quoc Emerald Bay has picked up the prized title of Asia’s Leading New Resort at the 2017 World Travel Awards™ Asia & Australasia. The Bill Bensley-designed conceptual luxury resort, inspired by the legend of a fictional former university for French colonists, saw off stiff competition to claim the prestigious accolade at a glittering ceremony in Shanghai on Sunday


“We’re delighted to be named Asia’s Leading New Resort, and in particular to be recognised in this way by our colleagues in the hospitality industry,” said Ty Collins, Dean of Lamarck University (aka the resort’s General Manager!). “The opening of the JW Marriott Phu Quoc Emerald Bay marks the birth of luxury hospitality in Phu Quoc, and has established a benchmark of excellence and quality for future Marriott developments throughout Asia.”  

Regarded as the “Oscars” of the travel industry, the World Travel Awards™ recipients are decided by travel industry professionals from more than 140 countries who cast more than a million votes over the duration of the campaign. Every year, regional ceremonies are held in Europe, the Middle East, Africa & the Indian Ocean, South & Central America, North America & the Caribbean and Asia & Australasia, with the successors competing head-to-head to determine who will triumph as the ultimate global category victor in World Travel Awards™ finale, which will take place in Vietnam later this year.  

The first international luxury hotel brand on Vietnam’s ‘pearl island’, JW Marriott Phu Quoc Emerald Bay opened its doors to the public on 25th January 2017, with the irreverent style of renowned architect Bill Bensley evident throughout this fantastical resort.  Bensley’s design narrative for the site was a fictional academy of learning, ‘Lamarck University’, inspired by French naturalist Jean Baptiste Lamarck. This vision is carried throughout the resort, giving it a truly harmonious aesthetic. An evolution in the architectural style, from its supposed beginnings in the 1880s through to the 1940s, ensures that resort feels like a collection of individual boutique hotels, rather than a large resort, and each building is modelled after an academic department.  For instance, for budding mixologists the best spot would be The Department of Chemistry; for those wanting to test out their sporting ability the Department of Physical Education is the place to go; and the imagined Mushroom Mycology Wharf has been transformed into a tranquil Alice in Wonderland-themed Chanterelle - Spa by JW.  

Featuring 244 beautifully appointed rooms, suites, and stand-alone villas, JW Marriott Phu Quoc enjoys a spectacular, unrivalled location on Bai Khem – which translates as ‘ice cream beach’ - with its own pristine white beach, overlooking the rugged Vietnamese coastline and neighbouring islands.  

The special ‘Stay Longer, Save More’ opening rate starts from US$340 (approx. GB£271) per room per night, including breakfast, welcome drink on arrival, internet access, and a 20 per cent discount on F&B, spa treatments, laundry services and airport transfers. Minimum three night stay. Rate excludes tax and service.

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