The award recognises venues use for any activities other than sporting matches or games, such as exhibitions, conferences, award ceremonies, musical, cultural and other events.
The judges will be looking for excellent management, innovative ideas and commercial success, meaning Emirates Old Trafford fits the bill perfectly.
Angela Hodson, Head of Conferences and Events at Emirates Old Trafford said: “To be shortlisted by the Sports Business Awards is fantastic, and is testament to how much Emirates Old Trafford has developed in recent years, to become one of the UK’s premier conference and events venues.”
Facing competition from the likes of Manchester City Football Club, Everton Football Club, Silverstone Circuit Ltd and The KIA Oval, is testament to the impressive offering of Emirates Old Trafford.
From hosting international brands such as Google, Toshiba and E-Bay for conferences and exhibitions, to welcoming global mega stars such as Beyoncé (see attached image) and Rihanna for sold out concerts, Emirates Old Trafford is truly a versatile and flexible space able to accommodate any event from as little as ten guests to over 50,000.
Angela continued: “Our facilities are world class and our flagship venue The Point is the perfect blank canvas and can be transformed to suit any event. However recognition should also go to our dedicated events team who go above and beyond to make sure all our clients receive the best possible experience from the concept of an idea right the way through to after the event has finished.”
The awards ceremony will take place at The Brewery, in London which has consistently been recognised as one of London’s leading venues for over half a decade, and is proof of the prestigious reputation of the Sports Business Awards.
Emirates Old Trafford can accommodate any event, from a small and intimate board meeting for as little as ten guests, to a large scale conference for 1,200, and for concerts is transformed into a world class music venue with a capacity to welcome 50,000 guests.