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IACC unveils new global directory for meeting planners

IACC CEO Mark Cooper has announced the launch of a new website. "The primary goal of the website which offers the only a global directory of IACC-certified conference venues is to provide a streamlined experience for Meeting Planners who are searching for their next conference venue" according to Cooper. 

One of the major features of the new design is the separation and distinction of the venue directory, which is designed specifically to accommodate Meeting Planners who want an easy to use search tool, which they can review IACC conference centres specialising in meetings. This separation is designed to provide an improved online environment for both meeting planners and members who have their own landing page at IACConline.  

The site has been designed to provide the "ultimate user-friendly experience" said Cooper, with improved navigation and functionality throughout to allow meeting planners the ability to access detailed product information and videos with the option to share information across all major social networking sites.  

IACC spent considerable time engaging the meeting planner community in the design process to make sure the site would provide a simplified navigation with richer online content that is easier to navigate and share.  This feedback allowed IACC to present a new website with full functionality over desktop, smartphone and tablet devices and will offer the Meeting Planners stronger search options when seeking their next conference centre.   

Cooper also continued, "Our members are equally important and to better support them, it was important to develop the IACC member website to more efficiently provide our members access to important industry data and services. Separating the two websites was important because we wanted to achieve the best service for both audiences." 

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