‘Believe in ME’, says John Kelly
- Category: ITCM interviews
- Published: Monday, 12 March 2012 09:18
‘Believe in ME’, says John KellyAn important new hotel will be opening in London in July that will add a major landmark to both the West End and the City. But something needs to be explained in advance – how to pronounce its name.
It will be called simply ME. This is the first property in the UK of a top-of-the range brand introduced by Melia Hotels International. The Spanish properties are pronounced Emm Eh, but John is looking forward to making use of the new name for a novel approach to its promotion.