BCD Meetings & Events (BCD M&E) has increased its global presence by adding Portugal to its extensive list of partner markets, expanding its Global Network.
The Global Network extends BCD M&E’s reach through well-established, expert meetings & events companies around the world which supplement its wholly-owned locations.
These companies are industry leaders in their individual markets and bring specific local expertise to customers needing the leverage and scope of a global meetings & events agency but the customization and expertise of local markets.
“We make a strategic decision to partner with the best-in-class businesses in markets where our customers need to be, and we do not have a wholly-owned presence,” said Jeroen Duiker, Vice President, Global Network. “Our partner markets know the regional and cultural nuances of doing business there which provides superior, localized service to our customers.”
BCD M&E employs a stringent qualification process to ensure its partners understand and adhere to the quality of service that it delivers to customers. While BCD M&E expands its reach and service capabilities, the partner organizations have the benefit of working under a recognized, global brand with extensive resources and expertise.
“We are delighted to partner with one of the main global meetings & events agencies in the world,” said Mafalda Bravo, General Manager of Barceló Viagens in Portugal. This partnership is part of our growth strategy, and we will use our proven local and expert meeting & events team to serve global clients in Portugal—leveraging the tools, preferred suppliers program and global brand of BCD M&E.”