No less than 6 cities will be visited during these three days: Amsterdam, Haarlem, Utrecht, Naarden, Den Bosch and Tilburg. The goal of these visits is to give an update on the latest developments regarding organising various business meetings in the Maastricht Region.
These kind of visits have been initiated by Maastricht for many years now. Because they are successful, it has been decided that this year as well, there will be a week of visits to meeting planners.
The secret behind the success of these visits is the fact that they are very efficient and effective for everyone involved. Because of the fact that a complete delegation from Maastricht & region visits the meeting planners, they get a complete and broad update at once: they get information from hotels. Transport companies and event organisers.
They get a great impression of the many possibilities available in the Maastricht Region for various business meetings (conventions, meetings, events and incentive travel) and they come to realise how this destination can contribute to the success of these meetings. The planners receive a lot of information in a relatively short amount of time. The Maastricht delegation is dressed for the occasion: they all wear representative clothing with the text Maastricht: a star among cities on it. This text is very clear. The ultimate goal is to have this message printed in the heads of the planners after the visits.