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Partnership is key to Sydney’s A$360 million success 

Business Events Sydney (BESydney) has reported a strong $360 million pipeline of meetings, conventions and incentives secured for Sydney at the company’s Annual General Meeting (AGM) and celebrated Sydney being the number one city in Australia for business events.

To date, BESydney has secured over 82 international events that will deliver more than $360 million in direct expenditure to New South Wales (NSW) arriving in the city between 2017 – 2023. 

At the AGM, held as a test event at the new International Convention Centre Sydney (ICC Sydney), Chairman Mr Col Hughes said that partnerships have been essential to these strong results. 

Mr Hughes said, “The results that BESydney has secured during the construction of ICC Sydney, are remarkable. This success is credit to the team’s determination and the support of our stakeholders including the NSW Government, City of Sydney, our partners and members, and of course our broad network of passionate Sydney supporters who work with us to build strategic business cases to take to global clients. 

From 1 January 2015 to 30 June 2016, the organisation secured 120 events worth over $300 million in business for NSW. Some of these events were also delivered in this timeframe, given the short lead nature of the Asian incentive business.  

Lyn Lewis-Smith, CEO of BESydney, said, "It is always rewarding to see our city's best come together to bid and win events that will contribute to a brighter future. We know that the broader impacts of business events are positive agents of change for trade, investment, research and collaboration.”

The AGM was also an occasion for BESydney members and strategic partners to elect two new Member Directors. BESydney is delighted to welcome back Scott Boyes, Vice President Operations for NSW/ACT at Accor. Scott was re-elected for a second term. The company is also pleased to welcome its newest board member, Andrea Werner, Senior Sales Manager – Meeting & Events, at Emirates One&Only Wolgan Valley. Both respected industry leaders, they will draw on their extensive knowledge to help ensure Sydney continues to be the place where the world chooses to connect, collaborate and innovate.  

Outgoing Members’ Director, Helen Radic, Director of Sales and Marketing at the Sydney Harbour Marriott, Circular Quay, was acknowledged for her service to the board and organisation. 

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