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Global Hotel Alliance launches second annual "GHA Week"

Over 1,000 sales people active across the globe from 13-17 April 2015

Global Hotel Alliance (“GHA”) today announces its second GHA Week involving a variety of events and activities taking place in dozens of locations around the world during the week commencing 13th April 2015.
Building on the success of the first GHA Week, over 1,000 sales people will again conduct over 3,500 sales appointments, host events, meetings, lunches and cocktails, and spread the word about GHA’s 31 member brands and over 550 hotels, with the goal of boosting awareness of the alliance among key customers, thanking them for their business and drumming up incremental revenues for their sister hotels around the world.

Chris Hartley, CEO of Global Hotel Alliance, is excited by such a massive sales effort: “This is the second time all GHA’s member brands have joined together on this scale and it’s a superb example of the collaborative nature of our alliance. I am sure GHA Week will be another big success as it becomes a permanent fixture on the GHA sales calendar”.  

Tim Davis, GHA’s Head of Membership Services, is also excited to announce the launch of the new GHA Sales App for tablets which is available in both the App Store and Google Play: “The App allows all sales people to have up-to-date information on the hundreds of hotels in the alliance including details on meeting facilities and banqueting menus.”

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