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Switched on Manchester media agency illuminates Blackpool

Manchester-based creative multimedia agency Tadah! mixed with the stars recently after being commissioned to make the official promotional film for the switching on of the Blackpool Illuminations for VisitBlackpool.
Launched in May of this year, Tadah! has already won a clutch of work on behalf of a wide range of national clients, including a number of well known 'blue chip' brands. The project in Blackpool was delivered together with Bark Media, a video and audio production company based in Manchester.

Over 18,000 people attended the iconic switching on of the resort's illuminations by comedian Peter Kay and as ever there were a host of pop stars and celebrities on hand to add some extra spice to the evening's festivities including Little Mix, Pixie Lott, George Ezra and Union J.

Tadah! Director Dave Gilbank oversaw the evening's proceedings and commented: "We were commissioned by VisitBlackpool to produce a video that will play a big part in the seaside town's promotional marketing for the next year and it was a fantastic event to witness.

"We used three separate movie cameras to get all the best angles and had exclusive access to all of the stars on show.

"Tadah! were successful in being invited to make the promotional video of the Illuminations because of our idea to make a video that was both vibrant and contemporary and would appeal to families," added Dave.

Cllr Graham Cain, Blackpool Council’s cabinet member for tourism and leisure at Blackpool Council, said: “We’re very grateful to Tadah for working with us at Switch-On.

“Their work contributed to an extremely successful event and helped us get across our key message – Blackpool’s Back!”

Tadah! Media focuses on creative PR, content and delivery to support radio and TV advertising as well as scriptwriting for corporate and film productions.

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