Venues & Events

South African Tourism encourages you to join them at Meetings Africa 2012

South African Tourism encourages you to join them at Meetings Africa 2012

South African Tourism is looking forward to expanding its business network with the UK at the annual Meetings Africa event. Africa’s leading meetings and conference exhibition will also see the launch of the National Convention Bureau, a one stop shop for independent information and assistance in business tourism. Meetings Africa is held at the Sandton Convention Centre in Johannesburg, from 28 February until 1 March, 2012.

Grow Your Business
Created to highlight the range of services and products in southern Africa’s Meetings, Incentives, Conference and Exhibitions industry (MICE), the exhibition is open to organisers of events, conferences, meetings, incentive trips and team building activities. Industry professionals attending the show will find a host of specialist activities and workshops, designed to help them network and grow their business.

The National Convention Bureau has been initiated to take advantage of Africa’s huge growth opportunity and, is projected to position the destination as Africa’s leading centre for regional and international events.

Donna Abberley, business tourism manager UK at South African Tourism comments, “We’re really excited to launch to the National Conventions Bureau at Meetings Africa 2012. This launch is set to demonstrate South Africa’s fresh approach to ensuring the destination remains globally competitive.”

UK Hosted Programme
As South African Tourism moves towards the new National Convention Bureau, they look forward to hosting a group of qualified UK-based event planners to this year’s event. Departing on 23 February, attendees will experience one of five pre-tours to either, Kwa Zulu Natal, North West, Cape Town, Kruger, or Port Elizabeth.

Following a weekend taking in the range of activities, venues and hotels; guests will journey to Johannesburg for their Meetings Africa programme including a day tour of the region.
After the excitement of the city, attendees will focus on business with two days of pre-scheduled meetings with the best of the MICE offering in Southern Africa.

The Events Schedule
Highlights in the 2012 programme include the improved two-day Association Lekgotla. A hive of creativity, innovation and collaborative action, the meeting aims to help association executives develop their ability to host events in the region, and equip them with the knowledge and tools to strengthen their associations.

Meetings Africa, which was attended by over 2,000 visitors in 2011 and features over 200 exhibitors, is set to reinforce South Africa’s organisational capacity to host a wide variety of meetings, incentives, conferences and exhibitions.

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