The event, which was hosted on November 19th, at Passatge Utset Nº 14, (an old garage transformed into a meetings venue) was designed to showcase some of the latest innovations in meetings industry technology whilst providing a dynamic platform for networking between meetings industry peers.
Patricia Silvio, Global Marketing Manager, Pacific World commented, “We were delighted by the turn out at our latest event in Barcelona. The old garage was the perfect location for delivering a warehouse themed party where everyone could come together in a relaxed and informal atmosphere and enjoy the power of leading technology first hand.
“During the night, the guests were able to discover and play with the Reactable, an electronic musical instrument with a tabletop multi-touch interface. It’s a really cool tool that until now has only been used for music festivals. Reactable is now jumping into the corporate world due to its potential to reinforce the branding and corporate culture during various events,” Silvio continues.
Attendees were also invited to attend an interactive Goggle Glass demonstration where they were able to try the glasses and discover the different applications. There was also a virtual reality station where guests were able to test the technology. Innovation was present in all areas including catering. During the night, interesting canapés were designed and served specifically to challenge perceptions.
“Some of the dishes which were served throughout the event were prepared in front of the guests using molecular gastronomic techniques,” Silvio concludes.