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Olga Xanthou-Kondo, Managing Director, Premier Destination Management Team, looks forward to Limassol's bigger role on the international stage

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Olga Xanthou-Kondo, Managing Director, Premier Destination Management Team, looks forward to Limassol's bigger role on the international stage

In anticipation of the EU Presidency which Cyprus will hold for the first time during the second half of 2012, the whole island is working intensively to complete a series of infrastructural projects, in order to present itself in the best possible light. Given the role of Limassol as the main business centre of Cyprus, our town is looking better every day, as its structural facelift is gradually revealing beautiful results.

It is not just the public sector, but also the hospitality industry, which is preparing itself for the influx of international dignitaries, who will be meeting and staying in the capital Nicosia as well as in Limassol. From accommodation options to banqueting opportunities, the facilities and services provided by Limassol's 5-star hotels are being polished to perfection. Our industry and our guests can only benefit from these efforts, which are bound to raise the existing standards even higher. As always, you can rest assured that Premier's proposals include nothing but the best that Cyprus has to offer.

Important as it is, the EU Presidency is not the only challenge that Limassol is gearing up for. The town has been nominated as one of the candidates for the title of European Capital of Culture 2017. The 2017 award will go to two different cities in Europe, one in Cyprus and one in Denmark, and Limassol's bid has great potential: its cultural calendar and music festivals are unrivalled on the island, attracting Cypriots and expatriate residents alike.

For visitors, individual holidaymakers and corporate groups, easy and direct access to Cyprus from all European capitals and major cities has always been a significant plus and it is getting even better. This summer, Aegean Airlines, a member of Star Alliance, introduced direct flights from London Heathrow to Larnaca, operating on a daily basis until the end of October. Subject to public response, which is expected to be positive thanks to Aegean's excellent service and public image, these flights are likely to continue well past the summer season. This will reinforce the healthy links between Cyprus and the UK, by further facilitating air travel, and probably leading to more competitive fares.

For further information go to www.premierdmc.com.cy/

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