Venues & Events
Manchester Central hails the city's black cabs
- Category: Venues & Events
- Created on Thursday, 12 July 2012 13:36
The value of business tourism each year in Greater Manchester is around £573m and its impact on the regional economy is huge. As the first point of contact for hundreds of thousands of delegates each year, black cab drivers play a key role in creating a positive experience for these visitors to the city.
Manchester Central is an internationally recognised business resort bringing over 380,000 visitors to the city each year, so it’s important that the drivers are armed with all the latest information about the venue, what’s going on there, as well as across the wider city.
To launch the partnership, Manchester Central invited the drivers to an informal lunch to hear about some of the latest developments at the venue, including upcoming events, and to exchange views on how cab drivers can work closer with the venue to provide a first-class service to Manchester Central’s delegates and visitors across the city.
Elizabeth Faulkner, marketing director at Manchester Central, comments: “As a hub for hundreds of conferences, events and exhibitions each year, we recognise the important role that Manchester’s black cab drivers play in providing a fantastic welcome to our delegates when they arrive in the city.
“This event is the start of what we hope will become a strong relationship between Manchester Central and our city’s black cab drivers, sharing information and opening up two-way lines of communication to ensure we maximise our visitor welcome.”
With an expected increase in visitors to the city for several sporting events over the summer, the event provides a timely reminder of the importance of tourism to the region and the role of customer facing businesses in helping to promote the great work that happens here.
John Consterdine, head of the Manchester black cab network, comments: “It’s true that Manchester cab drivers have a huge influence on visitors’ first impressions of the city. We’re very conscious of that responsibility, so it’s fantastic to join up with other city-based businesses, such as Manchester Central, to ensure that we promote the city in the best possible light.”
Bob Azam, one of the drivers attending the event, said: “Manchester black cab drivers are extremely passionate about the city and we feel very strongly about creating the best possible impression and providing a great service to our customers.
“Manchester Central’s approach is very forward thinking and it’s exactly what we need to ensure that we’re working together to show people exactly why we’re so proud of our city. So, we’d like to thank Manchester Central for taking this first step and look forward to continuing to work with them in the future.”