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Historic London venues choose Priava for venue management software

Head of Functions & Events at Syon Park, Beccy Thorp

The Honourable Artillery Company, The IronMongers’ Company and Syon Park join growing number of historic London venues to invest in cloud-based technology from Priava

Priava, the leading cloud-based venue management software company, has announced that the Honourable Artillery Company (THE HAC) and The IronMongers’ Company, located in the City of London and Syon Park in Brentford, West London, have all signed up to use Priava’s hosted technology to manage their events.

Priava’s technology will “improve reporting, forecasting and administration of our event delivery”

Head of Marketing & Events at The Honourable Artillery Company (THE HAC) Rowan Bennett commented on upgrading their venue and events management solution, “Four systems were chosen to be reviewed, and then Priava and one other were shortlisted as being the best fit. One of the deciding factors to finally select Priava was the look and feel of the system that the sales team felt confident with. Another clear benefit of moving to Priava is that it is a cloud based system meaning the team can log in from a variety of sources. The functionality of the system works well, and is very intuitive. It is an exciting time for us at THE HAC as we upgrade our booking system, which will inevitably improve reporting, forecasting and administration of our event delivery.

Since going live the Priava team have been excellent in offering the support required for the migration.”

“We can react to more enquiries more quickly”

Head of Functions & Events at Syon Park, Beccy Thorp commented on their move to Priava from Events Perfect, “We evaluated a number of solutions on the market but felt that Priava was the best fit for what we do. We already trusted the team and knew that their customer service was fab. With the new cloud-based solution there are a number of new features that we expect to benefit from.

The system is more intuitive than before, we can react to more enquiries more quickly and because the estate is quite large, the ability to access information from anywhere is great. Another new feature that will speed up processes and save the team a considerable amount of time are the web-forms that enable clients to fill all their details in on-line and these are automatically transferred into the system without having to re-enter information.”

CEO at Priava, James Pegum commented, “The time-savings that are achievable through the on-line capturing of enquiries are enormous. Not only is there no need to re-type all the event details, with Priava, venues can also pinpoint accurately where and when new business comes from and easily track all potential leads. In turn this enables them to get greater return from marketing spend and also analyse win/loss rates throughout the sales cycle.”

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