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Turkey the partner country of MATKA in 2017

The versatile Turkey is the partner country of the MATKA Nordic Travel Fair in 2017. Turkey has something for everyone: amazing beach resorts, lively cities, unique nature and plenty of culture.
Turkey attracts Finnish travellers with its warm climate and versatility. Next year Turkey will present a host of different options for all sorts of travellers at the MATKA Nordic Travel Fair.

We welcome everybody to Turkey. Families, couples, young travellers, friends of nature and culture are all sure to find what they are looking for in our sunny country only a few hours’ flight away from Finland, lists Attache Arzu Emel Yildiz from the Turkish Tourism Board Helsinki.

For years Turkey has been one of the biggest exhibitors at the MATKA fair. As the partner country the aim is to attract new people to visit Turkey and to present the less familiar parts of Turkey to the visitors.

"Our aim is to strengthen Turkey’s position as one the favourite destinations of Finnish travellers. We want to display our rich culture and celebrate our long-term cooperation with the MATKA Nordic Travel Fair," explains Yildiz.

"Tourism is essential for Turkey and it constitutes a big part of the country’s economy. Turkey has also plenty to offer for travellers interested in themed trips. "Turkey is one of the key parties in tourism in the world. According to the World Tourism Organization (UNWTO), Turkey was sixth on the list of the most popular travel destinations in the world in 2014. "Last year alone over 210,000 Finns visited Turkey. According to the statistics of the Association of Finnish Travel Agents (AFTA), Turkey was third on the list of the most visited destinations of Finnish travelers. "The traditional destinations in Turkey are Alanya, Antalya and Side. We would also like to bring forward such great destinations as Marmaris, Didim and Bodrum. Istanbul is a clear choice for anyone interested in city breaks, Kappadokia is the place to be for those interested in nature," Yildiz lists.

"Being a partner country of the MATKA Nordic Travel Fair is one of the key forms of cooperation. The partner country is visible in many ways and in different channels as the official partner. During the event the cooperation is also seen in many ways, for example, on the main stage of the event." Attache Arzu Emel Yildiz from the Turkish Tourism Board Helsinki received the partner country diploma on Sunday 24 January at the MATKA fair at Messukeskus Helsinki.

The MATKA Nordic Travel Fair is next time organised 19-22 January 2017 at Messukeskus Helsinki. It is the biggest travel event in Northern Europe.

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