After a year of hosting the event in Wales the group, comprising 41 Robins and Day Peugeot and Citroën Retail Group dealerships, will return to the Midlands and cites the ease of accessibility to the city and the exciting proposition offered by the new Vox conference centre as the two key factors for returning.
Bringing almost 450 people to the new, purpose-built conference centre in January 2016 the Peugeot Citroen Retail Group will utilise all of the 1,278sqm space for the gala Awards dinner and two boardrooms for management meetings during the day.
The unique proposition of the Vox - located within Resorts World Birmingham giving delegates a wide choice of restaurants, bars, outlet shopping, an Asian themed spa, a Cineworld IMAX cinema, four star hotel and casino all under one roof – was a big attraction for the company.
David Peel, Chief Executive of the Peugeot Citroen Retail Group, said: “We were first attracted to the Vox because it is new, fresh and exciting and because it offers a complete end to end experience all under one roof. We watched the fly-through video and had the hard-hat tour and were extremely impressed.
“Located on the NEC site the Vox is extremely convenient for dealers from across the country to access – whether they’re flying in, getting the train or driving, the transport links to the Vox are ideal.
“When you add in the fact that the Vox is managed and supported by the team at the ICC Birmingham the decision really was a no-brainer for us. We’ve always had fantastic events and experience at the ICC Birmingham and cannot fault the staff, the tech team or the service we’ve received. The food is amongst the best we’ve had at an awards dinner and it’s even more impressive when you take into consideration that it is mass catering.
“We’re looking forward to bringing management and our most successful people to the Vox next year for our Excellence Awards gala evening as we’re confident they’ll be as impressed as we’ve been so far.”
The Vox facilities will include plug and play technology, complimentary delegate Wi-Fi, audio visual, sound, lighting and crew package and a media wall and digital signage. With up to five conference halls the Vox offers a flexible layout and is able to accommodate any type of event from a small seminar or meeting for just a few people to a banquet for 850, or a conference for 900 delegates. James Elston, Sales Director for the Vox said: “The Vox sits in an unparalleled location at the heart of the UK’s transport network and is supported by the vast expertise of the ICC Birmingham’s team. It’s the perfect choice for those who want an affordable but prestigious venue with premium catering and high specification facilities in contemporary surroundings. We have a good, established connection with the Peugeot Citroen Retail Group and so we are looking forward to working with them again and welcoming them to the Vox.