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Interact, engage, connect - ISES UK Power Hour

There are still a few spaces for tomorrow’s ISES technology Power Hour, where Richard Ward from Engage and Chris Mitchell from Co. Lab Marketing will host the breakfast event, 4th November, entitled ‘Interact – Engage – Connect’.
The duo will explore brand engagement in the retail market, consider how customers interact with brands through technology and give advice on intuitive software and harvesting data. Guests will also be able to explore the interactive showroom and event space, which is filled with the latest technology from 15 of its innovation partners. They will experience a roller coaster Oculus Rift virtual reality technology, try on virtual fashion from Alexandra McQueen and Moschino and virtually visit a fully customisable Radisson hotel suite.

There will also be the chance for delegates to analyse their Twitter streams using data technology.

Kelly Baker, president of ISES UK, said: "Innovations in home technology and the virtual reality worlds that people can now surround themselves mean that brands have to up their game when creating event experiences. We are working with Flux Lounge to give organisers an insight into the latest interactive and immersive technologies available to event professionals.

"People are looking for a different level of engagement at events but the best event technology should remain invisible, enabling the experience but not interrupting it by being overly complicated, time consuming or inefficient. We are looking forward to hearing all the creative ideas that emerge from this from our members and event attendees."

Delegates can register on the ISES UK website - .

The session will run from 8.30am – 10am, at Wool House, Unit 1, 74 Back Church Lane, London. E1 1AB. Nearest tube station is Aldgate East.

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