On Sunday June 22, Jessie J will lead a line-up of top-selling artists, including Rizzle Kicks, The Saturdays, Jason Derulo and Katy B, for North East Live 2014 at Sunderland’s Stadium of Light.
Event organisers SAFC and AEG Live have just released details of the concert’s remaining hospitality packages, all designed to offer a memorable day of corporate entertainment.
The packages, specifically developed by the stadium’s in-house events and catering company 1879 Events Management, are loosely based on the experiences of catering for business leaders and football fans at Sunderland AFC’s home games, but have been specifically tailored for concert audiences.
They range from a relaxed Party Option, with access to private bar and lounge facilities, to a more formal Gold Option, incorporating a welcome drink, pre-show deluxe buffet, mid-show selection of savoury snacks, complimentary sweet table, and access to a post-show bar. Both packages also include reserved seats for the show in a prime location.
Groups of 10 people or more can upgrade to North East Live’s Platinum package, where they’ll enjoy several elements of the Gold offering, along with a two-course pre-show meal, with complimentary wine or soft drinks. This will be served in an executive box, with a private balcony offering great views of the day’s performances.
The top package for the event will be the Diamond Option, which includes a Champagne reception, pre-concert three course a la carte meal, complimentary pre-show drinks, a mid-show selection of savoury snacks, complimentary sweets table, access to a post-show bar, host service, a VIP souvenir laminate and a top level padded seat throughout the event, which runs from 2pm until 10pm.
Gary Hutchinson, Commercial Director at SAFC, said: “We have been hosting high profile concerts at the Stadium of Light for several years now and hospitality has proven extremely popular at all of these events, including most recently Bon Jovi and Rihanna.
“Our hospitality packages for North East Live have been specifically designed to cater for companies of all shapes and sizes and to give them the opportunity to entertain corporate guests or staff in a unique and affordable way.”
Hospitality packages for North East Live at the Stadium of Light start from £60 per person.