The number of visiting companies to the Ricoh Arena’s Jaguar Exhibition Hall was up a staggering 46% on 2013 when SPATEX was held in Brighton.
Pool and spa builders, installers, retailers, designers, architects, distributors and manufacturers, along with staff from local authorities, leisure centres, hotels and holiday complexes, attended the three-day show last month which is now entering its 19th year.
Michele Bridle, the show’s organiser, said moving SPATEX to the Ricoh Arena had been vindicated by the positive comments along with the high number of exhibitors and visitors.
Typical of the comments is that of Peter Evans MD Pollet Group: “SPATEX 2014 was our best to date and we are delighted to be going back to the Ricoh Arena. We’ve attracted some very good quality leads and there’s been a steady footfall. It’s an absolute 'must' to attend SPATEX.”
Michele said: “We were confident it was going to be a success because we had sold out all the stands two months beforehand but to receive so many favourable comments about the exhibition and the Ricoh Arena was extremely reassuring.
“We pride ourselves on hosting a show which is run By the Industry, For the Industry and that was a feeling which was shared by many of our exhibitors. It effectively means that all our profits are ploughed back into the promotion and support of the industry.
“Just four weeks after the show ended, I am delighted to report that a record amount of stand space (55%) has already been rebooked. This is the best possible proof that we are providing a professionally-run show in the right location, that both exhibitors and visitors now view as a ‘must attend event’.
“Moving to the Ricoh Arena has taken the show to another level with our exhibitors commenting that the purpose-built exhibition hall provided the industry with the showcase it deserves. The pressure is on now to take the exhibition even further forward next year – and planning has already started for our return to the Ricoh Arena.”
Chris Owen, senior events manager at the Ricoh Arena, said the favourable testimonials were the best possible endorsement of SPATEX which will take place between Sunday, February 1 to Tuesday, February 3 next year. He said: “We are pleased to have played our part in ensuring SPATEX 2014 was one of the biggest and best exhibitions since it began nearly two decades ago.
“We were highly impressed with the skills and acumen of the SPATEX team who all played an integral part in making the show such a success.
“The combination of an attractive, purpose-built venue; the provision of a platform to meet experts from the industry; technical workshops; an industry gala dinner and first-class networking opportunities, proved to be the right ingredients. We have the space at the Ricoh Arena to accommodate all of this.
“We will be working alongside the SPATEX organisers to make sure the 2015 exhibition at the Ricoh Arena is even more successful.”