Sir William 'Billy' Butlin, the founder of the Butlins empire, had opened Butlins Skegness in 1936 and was building on its success with the opening of a second resort in Clacton when the Second World War broke out. The two camps were occupied by the government for use by the armed forces, and Billy was asked to speed up the opening of a third resort in Filey so that could be used in the war effort too.
At Skegness, the Royal Navy turned the beer garden into a sick bay and the Viennese Dance Hall became the armoury. The camps were so successful that the government asked Billy to build two more, one in Ayr and one in Pwllheli… Among the thousands of young sailors to pass through the Pwllheli camp gates, was the Duke of Edinburgh.
74 years on and Butlins is still achieving greatness. As well as delivering feel good family breaks, Butlins also operates a very successful meeting and events division which has seen the likes of Hasbro, John Lewis and Waitrose pass through its doors in the last year. Encompassing all three of Butlins’ resorts, Bognor Regis, Minehead and Skegness, Butlins Events has made a multi-million pound investment into its event offering since 2005.
With the sole purpose of bringing out the very best in the businesses which pass through their gates, Butlins’ three venues each bring their own meetings and events specialism to the table; Butlins’ Bognor Regis has its own purpose-built conference centre and event spaces, three stylish hotels and a spa, the Minehead resort in Somerset has the largest Skyline Pavilion and is perfect for festivals and team building activities, and the Skegness resort is their largest resort - great for large scale events and conferences and coastal team-building activities.