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Leading Danish chain selects IDeaS G3 Revenue Management System to optimize revenue strategy

IDeaS G3 RMS offers hoteliers unparalleled capabilities in analytics, pricing and controls

IDeaS Revenue Solutions, the leading provider of revenue management software solutions and advisory services, has announced a new partnership with Denmark’s largest domestic hotel chain, Comwell Hotels to increase revenue performance across the company’s portfolio with IDeaS G3 Revenue Management System (RMS).

With a changing portfolio, new properties acquisition and new market entries, Comwell Hotels required a more competitive approach to revenue management. Their first step was finding a revenue management partner that employs a holistic approach extending beyond guest rooms.

“55% of our revenues come from conferences so it’s our main business, but we are moving into other areas too,” said Lars Wittendorff, head of revenue management at Comwell Hotels. “IDeaS’ capabilities in function space revenue management was a real deciding factor for us in the RMS partner selection process.”

The journey of total revenue performance includes the alignment of all income streams with overall business goals. Not only does IDeaS provide leading capabilities in guest room revenue management, but their innovation in function space revenue management and enterprise support maximises total revenues.

Powered by advanced SAS® Analytics and IDeaS’ 25+ years of innovation in hospitality technology, IDeaS G3 RMS empowers users to increase revenue performance with the industry’s most comprehensive pricing decisions, sophisticated forecasting and interactive dashboards and reporting tools. Coupled with the solution’s modern interface, ease of use and forecast accuracy, IDeaS G3 RMS is set far apart from other RMS suppliers in the marketplace, making the selection an easy one for Comwell Hotels.

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