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Quintessentially Group partners with Brilliant Basics to launch industry changing app

Quintessentially, the world’s leading luxury lifestyle group, has partnered with digital product innovators Brilliant Basics to launch an industry changing app.
The new app is a unique digital concierge offering which will give Quintessentially members and affiliate members all over the world access to Quintessentially’s unrivalled concierge services at the touch of a button. The app will allow members to more easily submit requests and receive expert responses from Quintessentially Lifestyle Managers as and when they need.


From last minute restaurant bookings and hotel recommendations, to access to concerts and sporting events, flights and travel tips, users of the new app will be able to place and manage requests on the go, as well as enjoy ‘live chat’ with Quintessentially Lifestyle Managers, ensuring the utmost in personalised, proactive service. Expert insider guides, detailing the very best restaurants, hotels, nightlife and events local to the user will also be available, and all content can be filtered based on member interests – ensuring the recommendation is not just the best, but the best suited to the member too.

Founded in 2000, Quintessentially began as a luxury concierge service available 24 hours a day, 365 days a year. Now with offices in 60 cities around the world, over 2,500 staff and an unrivalled global network, Quintessentially is the world’s leading source of intelligence, access to and curator of lifestyle services for the global premium audience. Expert services and products available to members around the world range from travel to property search, education to art curation.

With their expertise in digital transformation and ability to put customers at the heart of their work, the Brilliant Basics team will serve as the perfect partner for Quintessentially, helping them put digital at the core of their business. The partnership will also explore opportunities to develop the app offering to embrace leading edge technologies for customer engagement, including artificial intelligence (AI), virtual reality (VR), and chatbots.

Aaron Simpson, CEO of Quintessentially Group, says “This new app will increase our service levels even further and offer our members the most personal, engaging and bespoke concierge possible. Providing unrivalled access, and making our members’ lives easier – and more fun – is what we love to do.”

Anand Verma, CEO of Brilliant Basics, says “We are delighted about our partnership with Quintessentially to support their digital product design and delivery. We have pulled together our capabilities in design thinking, user experience, voice technologies and artificial intelligence to help digitise Quintessentially business globally.”

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