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Successful end to the XX edition of MITM Americas and VI CULTOURFAIR in Puebla, Mexico

XX edition of MITM Americas and VI CULTOURFAIR
Last Friday 5th of December, the XX edition of MITM Americas, Meetings & Incentive Travel Market and VI edition of CULTOURFAIR, International Cultural Travel Fair, ended with great success in the city of Puebla, Mexico.

In this edition, we counted with a select group of more than 250 participants from 39 countries: Argentina, Australia, Austria, Belgium, Brazil, Bulgaria, Canada, China, Colombia, Costa Rica, Cuba, Czech Republic, Denmark, Dominican Republic, Ecuador, France, Germany, Hungary, India, Israel, Italy, Mexico, Netherlands, Palestine, Peru, Poland, Portugal, Puerto Rico, Russia, Serbia, Slovenia, South Africa, Spain, Thailand, Turkey, UK, Ukraine, Uruguay and USA.    During the fair 4.795 business appointments were done, generating an estimated business of more than USD$234,908,000 in short to long term.

The Secretary of Tourism of the State of Puebla, Roberto Trauwitz Echeguren, recognized the high level of hosted buyers and thanked the excellent testimonials that every participant has made of Puebla, pointing to the fact that “the transformation of the State is a result of the commitment of this administration to turn this entity into a unique destination of its kind”. Puebla, as a great host, has shown its culinary wealth, the kindness and professionalism of its people, the richness of its culture, its large infrastructure investments and its great beauty as a destination.

Exhibitors also highlighted the quality of buyers, as well as the excellent organization of the fair and the business opportunities. WTM Morelos – Congress Center: "Great Event with very good business opportunities”. Tequila, Spirit of Mexico: "Many buyers interested in our product. We met more buyers than those scheduled. Great diversity of markets”. Bariloche CVB: "Super intense and worthwhile”.

Positive Turismo Ecuador: "I liked the quality of buyers and the mixture of countries”. Puebla Tourism Office: "We liked the high level and profile of buyers and events organizers”. Malaga City Tourism Board: "Everything was excellent, thanks!”. Juliatours: "I liked a lot the quality of buyers”.  

GSAR Marketing, organizing company of both fairs, is a global sales, marketing and communication company, which is part of the Convenco Group, the first Incentive House in Spain, founded 41 years ago, in 1973. Since 1997,GSAR Marketing produces its own international fairs specialized in the MICE and Cultural travel sectors. Interactive B2B pioneering fairs in Europe, the Americas and Caribbean. To date, 44 successful editions have been conducted in 37 cities of 17 countries.

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