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WRG elevates Maddy Allen to management team

Maddy Allen
WRG has promoted Client Director Maddy Allen to its management team. This is the first senior placement made by Russ Lidstone since he joined WRG as CEO earlier this year.

Allen joined the agency as a project co-ordinator in 2009 and has worked her way through the ranks in production and client services. As Client Director, Allen has worked with a wide variety of clients in the pharmaceutical industry, leading global accounts including AstraZeneca.

She has led the engagement, planning and delivery of multiple internal and external events across the UK, Europe, America and Asia.

Russ Lidstone CEO WRG said “In my time at the agency Maddy has impressed me hugely, not only with her talent but equally with her commitment and drive, her passion for what we do, her outstanding client relationship skills, plus her entrepreneurial spirit. She’s a great embodiment of the talent and capability at WRG”

Initially Allen will be tasked with building on the existing integrated capabilities of WRG and capitalising on organic growth opportunities within the healthcare industry.

Maddy Allen Client Director WRG said “I’m delighted to take a management role with Russ and the team. It’s an honour to move into the senior team at such a strong integrated agency where I’ve spent much of my career. I’m looking forward to helping WRG shape the next era as we capitalise on our live and integrated capabilities by creating engaging experiences for our clients”

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