Lammens comes to BCD Meetings & Events after spending the past 3 years in dual roles. His primary position was as a Business Director for ABRI (International Business Research Center of VU University), where he was accountable for business development and partnerships with several multinational companies.
During this time he also worked as a consultant focusing on designing and implementing commercial, organizational and operational improvements for medium and large global companies. Prior to this role, Marc had a 14 year career at KLM where he held several VP roles in sales, marketing and operations’ strategies.
As Managing Director of EMEA, Lammens will have full operational and financial responsibility for BCD Meetings & Events’ activities across the region.
“I’m thrilled to join BCD Meetings & Events at such an exciting time, particularly for EMEA,” Lammens said. “The company is positioned well as a global leader in the meetings and events’ industries, and there is already a talented leadership team in place to help take this company to the next level. I look forward to working with everyone to increase our presence in the region.”
“EMEA is key to our overall success,” said Scott Graf, Global President of BCD Meetings & Events. “We are currently making significant investments in the region because we see the opportunity to gain a bigger market share. Marc brings a level of talent and experience which I know will push the region to new levels both in how our brand is viewed there, and how we service our local and global customers.”
Marc will be based in the EMEA headquarters located in Utrecht, Netherlands.