In a move towards sector-focused integrated solution selling, Mitchell's appointment bolsters the expertise which Grass Roots can offer to the telecommunications sector. He will be responsible for leading the growth of many existing clients and for seeking out new business opportunities within the telecommunications aren
Previously with Google (Motorola) as Head of Network Operators, Mitchell's experience spans over 20 years and he is well known in the telco space, having also worked for brands such as Samsung, Telefonica O2, Orange, Three, Reliance Globalcom and Vodafone Group.
Other Global Account Directors are in place at the global Grass Roots Group, offering their experience and insight to the financial, automotive and professional services sectors.
John Bunting, Chief Commercial Officer for Grass Roots, is pleased to announce Mitchell's appointment, 'I'd like to welcome Simon to Grass Roots and wish him the best of luck with his new role. Our unique capability to offer Employee Solutions, Customer Engagement services, Promotions & Incentives and Meetings & Events, enables us to offer truly integrated and global solutions to all our clients, and ensure they get the best possible value from us. I look forward to growing our accounts with existing telco clients, under Simon's leadership, and to winning new business within the fast-moving sector.’