In her new position, Paula will be responsible for revenue management strategies, forecasting and creating bespoke pricing models based upon future demand forecasts for the groups 3 operational and 6 pipeline hotels.
“My role will focus on researching and analysing the different markets our hotels operate in and applying revenue management principles to maximise our profits.” says Paula.
Paula will use analytical skills to review results and determine strategy to drive the revenue at the 3 operational hotels totaling 229 bedrooms, whilst devising the strategy for the 6 development hotels totaling 1,125 bedrooms, with the first 2 Aberdeen hotels opening in May and September of this year.
"I am thrilled to have joined Dominvs Hospitality, I feel my experience and passion for revenue management will allow me to change the way the hotels conduct their business, face competition and drive revenue channels to provide the best value to all our consumers."
Before joining the Dominvs Hospitality Paula was employed as Area Revenue Manager, South & Central Region for the Intercontinental Hotel Group (IHG) Managed Estate where she was employed for the past eight years.
“I am delighted that Paula will be joining Dominvs Hospitality as Group Revenue Director. She brings considerable experience and knowledge of the industry, all of which will benefit Dominvs Hospitality in the next phase of its development.” Says Sean Brookes of Dominvs Hospitality.