IMEX seminar programme will be simplified
Wednesday, 14 December 2011 14:59
Informal ‘campfires’ will give delegates speedy introductions to important new topics
IMEX 2012, the MICE show to be held at Messe Frankfurt in May, has announced changes to its education programme. Last year delegates were able to choose from 90 different sessions. Now two new tracks are being introduced to make seminar selection easier by clearly separating meetings from events education.Small, informal ‘campfires’ (lasting no more than 30 minutes) are being introduced on the Sustainability Centre and the TechTap to give visitors quick introductions to these professional development topics. ‘They are becoming increasingly important’, says Ray Bloom, the show’s founder and Chairman. ‘Each campfire will be led by an industry expert and repeated regularly throughout the three days of the show’.
Findings from the recently announced ‘Power of 10’ research study will also be presented as part of the education programme. The research is being carried out by Fastfuture Research and sponsored by the German Convention Bureau (GCB), Frankfurt Tourist Office, CPO Hanser and Messe Frankfurt.
For full details of IMEX 2012, visit www.imex-frankfurt.com
Pictured: ‘Campfire’ session at IMEX 2011
