More Australians calling Art Series Hotels home
- Category: Hotel
- Created on Wednesday, 22 August 2012 09:57
While Chateau Marmont had Keanu Reeves, and New York’s Chelsea Hotel had Jimmy Hendrix, Art Series Hotel Group is finding it’s the everyday ‘John Citizens’ hanging their hats in its hotel rooms, and calling it home.
Art Series Hotel Group CEO Will Deague said the rising popularity of living in hotels was consistent with what he’d observed overseas in cities such as Chicago and New York where rents and general cost of living is high. As a result people are swapping the suburban commute and the juggle of increasing utility bills for a streamlined all-in-one lifestyle package.
“There are any number of reasons why people might choose a hotel residency over renting an apartment or staying with family and friends,” Deague said.
“While the lifestyle is second-to-none, hotel living is a cost-effective way to consolidate your living expenses while you plan your next steps. It might be renovating or repairing your house, smoothing over disagreements in a relationship or testing the waters in a new city or suburb.
“Our residents stay for a minimum of a month, with quite a few approaching their second anniversary with us. Many are business people who are not quite ready to let their interstate homes go, others are just enjoying a breather from the daily grind of bills and maintenance and love the location and way of life.
“It’s really the ultimate in easy-living with milk and newspapers delivered to your door, an in-house business centre, gym and pool just an elevator ride away, and competitively-priced car and bicycle hire so you can ditch your car if you really desire.
“It’s hassle-free with 24-hour security, cleaning services and on-call maintenance. When you do the maths it ends up being cheaper than renting an apartment, and less stressful with the set up,” he said.
There are a large number of suites available for singles, couples and even families and pricing starts from $645 per week for a studio room.
Cost per week to rent a similar-sized, unfurnished room in the same area and adding in day to day living expenses can cost more than $800 per week including:
Rent: studio apartment (unfurnished) in South Yarra area - $350
Utilities: gas, electricity, water - $50
Cleaner (including linen and laundry wash): once a week - $100
Internet: $50 per week
Gym and pool membership: $40 per week
Linen and laundry supply: $20 per week
Newspaper delivery: between $10-$15 per week
Milk: $5 per week
Furniture rental (including bar fridge, flat screen TV, beds, couch, table and chairs) - $166.85 per week
The trend has become so apparent that it has become a major consideration for the design of Art Series Hotel Group’s next hotel, The Watson, which is scheduled to open in Adelaide in 2013.
“We have already been fielding a large number of enquiries about opportunities for resident living in The Watson, and have factored this into our planning of the hotel design. Rooms will be larger and we will include more communal living space,” Deague said.