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Starwood Asia Pacific Hotels & Resorts promotes points for the planet with new sustainable meetings offer

Meeting Planners to Receive Attractive Bonus Starpoints® for Playing a Part in Conservation for Events Held in Asia Pacific

Starwood Asia Pacific Hotels & Resorts rolls out the newest meeting offer urging meeting planners to do more for the planet. For every event booked at nearly 300 participating hotels in Asia Pacific, meeting planners and organizers who participate in the default Sustainable Meeting Practices set-up will receive 2,000 bonus Starpoints®. Meant to encourage and reward meeting planners and organizers for selecting environmentally responsible options for their events, the new offer leverages Starwood’s current Sustainable Meeting Practices (SMP) and its rigorous Global Citizenship work around sustainability.

The new Sustainable Meetings offer is a tailored, well-rounded, yet simple approach to achieving environmentally responsible meetings.  

Starwood Vice-President, Sales – Asia Pacific, Mr. Nichlas Maratos, said “Starwood is committed to drive sustainability efforts and our Global Citizenship work is a great reflection of this.  However we recognize that besides making sure that our internal operations and infrastructure are ecosystem friendly, our efforts should also include our customers and making it possible for them to actively participate in and be involved in this movement.”  

Sustainable Meeting Practices: Good for Business – and Our planet
Starwood had a head start in making sustainability the standard when it first launched Sustainable Meeting Practices in 2014.  As part of the program, participating hotels offer a comprehensive range of options that are both environmentally friendly, socially responsible and enhance the guest experience. The hotels will also work with each customer to tailor a meeting that meets their needs while reducing their environmental impact.

These steps include:
  • SUSTAINABILITY THE STANDARD: Starwood simplifies the process by making sustainability the standard in every aspect of the meeting with practices including:
·       Post-consumer recycled paper for printed materials and flip charts, as well as double-sided printing
• Environmentally friendly non-paper supplies
• Smart resources, including LED signage and whiteboards
• Potted plants, organically grown flowers or sustainably sourced botanicals
• Access to sustainable transportation services
• Recycling bins in all meeting spaces

• GO DIGITAL: Sales proposals, menu selection, room-list creation and reservation crosscheck are all available to help customers conserve the resources used for their meeting.

• FOOD FOR THOUGHT: With Sustainable Food and Beverage practices, hotels minimize the procurement of overharvested and endangered species, work with local vendors, minimize waste and source the finest ingredients for guests. In 2014, Starwood was the first international luxury hotelier to ban shark fins in its restaurants and last year it launched an innovative guide for associates to make sustainable seafood decisions.

Customers may choose:
• Sustainable menu items featuring locally sourced produce and sustainable seafood
• Meeting tables that do not require coverings, or, if preferred, tables with reusable coverings
• China service or, if customers prefer disposable food packaging, environmentally friendly serving options
• Condiments in bulk dispensers
• Environmentally friendly alternatives to conventional bottled water

• MEETINGS IMPACT REPORT (MIR): Available free-of-charge, this report assesses the environmental impact of individual events via indicators such as energy and water consumption, waste management and sustainable food choices. Once the MIR is calculated using the Hotel Carbon Measurement Initiative, meeting planners can offset the event’s carbon footprint with a list of donation opportunities through South Pole Carbon, our global carbon-offset partner, that advance emission-reduction projects around the world.  

• COMMUNITY OUTREACH WITH MONUMENTAL IMPACT: Customers can promote team-building and giving back to local communities with activities that contribute to their organization’s corporate responsibility goals. For example, at The Andaman, a Luxury Collection Resort, meeting planners can opt in for Coral Nursery Program where meeting delegates can take part in coral transplanting as part of their teambuilding.

Better Meetings, Bigger Rewards
Meeting planners and organizers who participate in the default Sustainable Meeting Practices set-up will receive 2,000 bonus Starpoints® for events booked at nearly 300 participating hotels across Asia-Pacific. Exclusive for Starwood Preferred Guest (SPG®) and SPG Pro members, Starwood Sustainable Meeting Practices events must be booked from 1 March to 31 October 2016, for arrival by 31 December 2016.  A minimum spend of US$10,000 is required. 

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