Malcolm Lewis, Chairman of the UK Delegation for Relais & Chateaux and Managing Director of Longueville Manor in Jersey said: "The Goring is the perfect fit for Relais & Châteaux and will be a flagship for our UK and Irish fleet: a luxury hotel in the heart of London, family owned and managed with charm, character and charisma, which remains quintessentially English. There’s nowhere quite like it.”
The Goring in Belgravia was opened in 1910 by Mr O R Goring whose great-grandson Jeremy is the fourth Goring in the driving seat. It is now the only five star luxury hotel in London that is still owned and run by the family that built it.
Over the past few years Jeremy has been overseeing the quiet transformation of the hotel’s public areas and guestrooms, using a succession of British designers, including David Linley for the restaurant; Tim Gosling for the Lounge, Bar and Terrace and bedrooms; Nina Campbell for suites and rooms; and most recently former fashion designer, history aficionado and antiques expert, Russell Sage, for a collection of rooms and suites, including the Royal Suite on the top floor, using bespoke rewoven historic silks from The Gainsborough Silk Weaving Company. In January 2013 The Goring was granted a Royal Warrant by HM The Queen.
Relais & Châteaux is a global fellowship of individually owned and operated luxury hotels and restaurants, with some 500 members in 60 countries on five continents. Its history dates back to 1954, when a group of eight totally different establishments, each with its own personality, came together under the banner ‘La Route du Bonheur’. These eight establishments, with shared values that are still current today, including outstanding gourmet cuisine and their own particular ideas about L’Art de Vivre, merged and eventually became one of the most prestigious hotel Associations in the world.
Jeremy Goring, CEO of The Goring said: “Joining Relais & Châteaux means that our family hotel will have a place on the world stage, amongst some of the finest hotels and restaurants today. It is also a great incentive to carry on doing what my family have been doing for four generations and over 100 years: striving to provide comfort, good food and drink and the most attentive and personable service. We are very thrilled to be the London member of Relais & Châteaux.”