Now available for bookings for dates from its launch in January, the historic hotel is set to shake up the city’s accommodation scene, re-opening with a contemporary new design, 379 newly refurbished guest rooms including 54 premier suites, an innovative and stylish new bar, new private meeting spaces including 4 executive boardrooms, a 24-hour 1,700 square-foot fitness facility with state-of-the-art cardiovascular and strengthening equipment, and a new salon and anti-ageing spa headed up by celebrity stylist Julien Farel.
The hotel’s newly revitalised signature restaurant will also re-open this January, renowned in New York as the birthplace of the world-famous “Manhattan Power Breakfast” and a regular dining spot for the city’s political and business leaders.
The breakfast’s history dates back to the 1970s when US political and business leaders held meetings in the hotel’s restaurant over breakfast to tackle the 70s financial crisis, at the invitation of Loews’ Co-CEO Bob Tisch – and so the term “Power Breakfast” was first coined inside the hotel. Currently served in a nearby, up-market restaurant until the re-launch, the breakfast, considered the best in town, will feature old favourites and American breakfast classics, using the best fresh and locally sourced ingredients with distinctive New York flavours.
Today, the restaurant is still popular with well-known faces and the business and political elite that’s to the hotel’s renowned first-class service and unrivalled location in the heart of Manhattan, moments away from world-class shopping, landmarks and dining. The hotel’s redevelopment is part of an ambitious $1 billion development programme, and in the last year alone Loews Hotels & Resorts has acquired three luxury properties in top urban and resort destinations in North America – the Loews Boston Hotel, a historic landmark, the Loews Madison Hotel, located in the centre of Washington, DC moments away from the White House, and the Loews Hollywood Hotel, synonymous with the Oscars in Hollywood Boulevard. Loews also plans to open a Chicago hotel in 2015.