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Alton Towers Resort celebrates double win at Enjoy Staffordshire Tourism Awards 2014

Alton Towers Resort, the UK’s number one theme park, is celebrating a double win at the Enjoy Staffordshire Tourism Awards this week, having scooped recognition for its corporate events facilities, where companies can do ‘business with a twist’, and for its status as one of the most celebrated corporate event venues in the Midlands and in the UK.

The prestigious regional award ceremony, which took place at the National Memorial Arboretum on 17th November, saw Staffordshire’s best in business rewarded for outstanding commitment to making Staffordshire a leading destination, whether for business or pleasure. Alton Towers Resort is delighted to have won silver in the Business Tourism Award and has also been named Large Visitor Attraction of the Year, winning gold in this category.

Alton Towers Resort is one of the UK’s most unique venues, attracting event organisers from far and wide. As companies search for ways to make events engaging and innovative, Alton Towers Resort is proud to champion doing ‘business with a twist’. From team building exercises, large conferences and meetings, to awards ceremonies, gala dinners and ‘fun days’, every individual event is crafted with personality and passion to help clients bring their ambitions to fruition.

The Enjoy Staffordshire Tourism Awards were independently judged and verified by Service Science and winners were chosen based on the results of a thorough assessment. Entrants were marked on a broad spectrum of criteria, including their commitment to delivering excellent customer service, training and skills for employees, sustainability and environment – all important factors in an industry where service excellence, transparency and a commitment to pleasing people are key.

Alton Towers Resort champions business tourism in Staffordshire, maintaining strong relationships with companies based locally. It attracts corporate event organisers from across the country who come to enjoy the dynamic venue, outstanding service and value for money.

Rachael Cotton, Head of Trade and Corporate Sales at Alton Towers Resort, said: “Winning has been another great achievement for us as 2014 draws to a close. The Alton Towers Resort team works tirelessly to ensure every event is flawless and both organisers and delegates leave with fond memories and an eagerness to return. Getting our offering and customer service on point is what brings people back to The Resort again and again, which of course has a positive effect on business tourism in Staffordshire.”

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