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Angela Perkins crowned Best Venue Salesperson

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The Ricoh Arena’s head of sales has been awarded a prestigious international title less than a year after joining the venue.
Angela Perkins was crowned Best Venue Salesperson at the Exhibition News Awards 2014, which recognise outstanding achievements in the exhibition industry for individuals, organisers, venues, shows and suppliers.


She was presented with the accolade during a gala dinner at the ExCel London and beat off fierce competition from peers at Olympia London, Amsterdam RAI Exhibition and Convention Centre and the Harrogate International Centre.

Angela, who was appointed to the position last July, leads a seven-strong sales team and she has already secured the business of 19 new shows to be staged at the Ricoh Arena in 2014 along with enquiries worth over £1.6 million.

She has also introduced helicopter tours to showcase the venue and the city of Coventry for potential clients, familiarisation visits for event organisers and site tours with a ‘wow’ factor.

Angela, who collected the trophy in front of 800 guests, said she was delighted to have been selected as the winner.

She said: “Being crowned as Best Venue Salesperson really has put the cherry on top of what has been a fantastic nine months as the head of sales at the Ricoh Arena.

“I was both shocked and overwhelmed to receive such a prestigious award particularly as some of my competitors have worked within their organisations for almost 20 years.

“It is fantastic recognition not only for myself but also for my colleagues and the Ricoh Arena, and will be a great platform for us to attract more new business to the venue.

“Multiplay is bringing the UK’s biggest gaming festival, Insomnia, to the Ricoh Arena at the end of this month after signing a five-year deal which is a huge show of faith and we are looking forward to hosting a variety of shows and festivals throughout the year.”

Angela will also be turning her attention to the On Your Bike 24-hour cycle challenge taking place at the Ricoh Arena on Saturday, June 21 to raise £35,000 for the Memusi Foundation after she volunteered at a school in Kenya last year.

She was inspired to help build a secondary school to support Kenyan children escape poverty through education and is encouraging businesses and organisations in Coventry and Warwickshire to sign-up.

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