Despite the Euro first timers knocking Rooney’s England team out of the tournament, it seems that more than ever Brits are flocking to the popular destination. CheapOair.co.uk reports a 40 per cent increase for May and a staggering 60 per cent increase for June bookings when compared to the same period in 2015.
Known for offering incredible sightings of the Northern Lights, its natural beauty of volcanic landscapes, glaciers and waterfalls plus the iconic Blue Lagoon Geothermal Spa, the destination has seen an increase in visitors in recent years. And, with popular HBO show, Game of Thrones filming much of the show in the country there has also been an influx of TV tourism with fans exploring the locations which double as the famed ‘Ice Wall’ and the breath-taking places where the ‘North of the Wall’ scenes are shot.
Peter Grover, managing director, CheapOair UK said: “More than ever we are seeing travellers head to locations inspired by film and TV locations and Game of Thrones is proving to be hugely popular. Thanks to the incredible landscapes and rise in adventure and nature inspired tourism, we are seeing many British holidaymakers choosing Iceland as their top destination for a short break. We predict that trend will be sure to continue despite the Euro 2016 first timers knocking England out in the early stages!”