A third Asia Pacific office will allow the company to build on existing momentum in the region, capitalise on opportunities for growth in the Asia market and demonstrate its strategic focus by expanding its international network of travel and event experts and co-ordinated systems providing clients with world-class travel and events globally.
The 8th office to join the TAG family is a fully-owned subsidiary of The Appointment Group London and will serve existing Singapore-based clients as well as new clients. The Singapore team can now offer an ‘on-the-ground’ services for existing clients - across it’s specialist business units Global Corporate, Events, Private Clients, Music Touring, Sports and Film & Media - who are currently travelling to and operating in Singapore.
The Singapore office will be managed by Tracey Bonavia who will report in to Shane Barr, who is currently the Managing Director of the Australian operation.
Tracey has 10 years’ experience and a wealth of knowledge across the different business sectors the Singapore office will cater for. Successfully holding the position of General Manager in Sydney over the past 2 years, Tracey will be able share TAG’s business ethos and high service levels shared across our global offices.
Shane Barr, Managing Director - The Appointment Group Australia comments: “Opening in Asia is the next big step for us especially as here at The Appointment Group we have long been committed to tackling the challenges that the high-growth Asia Pacific market presents us.
As our presence in this region continues to significantly grow, a Singapore office is an ideal gateway for TAG to make a stamp in the growing Asian business travel and event community. Singapore is strategically located in Asia and well-supported by its excellent financial infrastructure and pro-business environment. Plus we edge closer to our company’s aim of having local offices in every main continent, raising our worldwide profile across the industry.
Having Tracey on the ground to lead the new office and working closely with the new team in Singapore, will deepen our relationships with existing global clients and partners. We are looking forward to becoming an integral part of the local Asian industry for a long time to come.”