The events, which will largely take place at the resort’s flagship venue the Southport Theatre & Convention Centre, will see almost 3,000 additional people descend on the North West coastal resort over the next six years.
These include major national events such as AGLOW International, the return of the National Association of Retired Police Officers’ annual conference and over 500 people attending the General Assembly of the United Reformed Church.
The team at Southport Conferences has also worked closely with the organisers of these events to create programmes of incentives and activities for attendees to enjoy in their free time - a service which is increasing becoming requested by visitors from the convention bureau.
Cllr Ian Maher, Sefton Council’s Cabinet Member for Regeneration and Tourism, explained; “Southport has always been popular as an incentive destination and increasingly our visitors are looking to us to help them arrange ideas outside of the working day or to book activities that they can enjoy if they extend their visits to Southport a little longer.”
He added; “It is because of this that we have teamed up with various people across the industry to conduct further research in this area, to help us see actually what form these are taking, their duration etc which will help us formalise these offerings as best as possible for the business traveller to utilise.”
Southport Conferences will be appearing at International Confex 12-13th March on stand E45 where, alongside Rex the dog – star of its most recent Stay and Play campaign, they will be talking in more detail about the plans for the convention bureau and the resort.
In addition, visitors should look out for one of Rex’s bones which have been left scattered around the show and return to the stand in exchange for glass of real Southport Ale and the chance to win a luxury break in the resort.