The World Route Development Forum takes place in Las Vegas from 5-8 October and provides airports and tourism authorities the opportunity to meet with airlines to make the case for new air services.
More than 3,000 delegates from over 100 countries will be in attendance, with airlines taking the opportunity to evaluate a range of new route opportunities.
As well as attending face-to-face meetings with airlines, delegates also have access to the industry’s decision makers through a busy programme of briefings and panel discussions, including a dedicated Tourism Summit focusing on the visitor economy.
Following a successful partnership with Bristol Airport at the Routes Europe event in Budapest earlier this year, Destination Bristol will have a presence at the annual global event for the first time. Bristol will also feature prominently in Visit England’s stand, which will promote regional airports as convenient gateways to the UK.
Destination Bristol and Bristol Airport have already teamed up at trade shows for conference and business tourism in the last twelve months, attending the IMEX and EIBTM events. The two organisations have also worked closely to promote Bristol to the travel trade and tour operators in Germany following the launch of new routes by bmi regional.
Shaun Browne, Aviation Director at Bristol Airport, said: “Competition for routes is intense, with airports and cities across the world recognising the value air links deliver to local economies by encouraging trade and facilitating inbound tourism.
“Tourism and aviation are inextricably linked. By working closely with Destination Bristol we can ensure we make the best case for new services, demonstrating how the city’s attractions, and those of the surrounding region, can attract tourists and help fill flights.”
Kathryn Davis, Head of Tourism at Destination Bristol, said: “Developing new routes and maintaining existing routes into Bristol Airport are critical for the long term success of Bristol’s visitor economy, worth over £1 billion. Bristol has continued to maintain its position as one of the UK’s top ten cities for international travellers with overseas visitors contributing over £143m to the local economy.
“At the same time, Bristol is gaining a reputation as a great short break destination as well as having the potential to deliver more international conferences and events. By working in partnership, we are able to deliver a really strong message about the city’s ambition to be one of Europe’s key destinations for business and leisure travel.”
The number of foreign residents using Bristol Airport has almost trebled in the last decade, with over a million journeys made by overseas visitors from 82 different countries in 2012. Analysis of the latest data from the Civil Aviation Authority Passenger Survey shows that 18 per cent of the Airport’s 5.9 million passengers last year were resident outside the UK, indicating an upsurge in visits to Bristol and the South West.